Sebastian Freidank - 31. October 22

Effectiveness Vs. Efficiency - Learn the difference in 1 minute

Many confuse the meaning of effectiveness and efficiency or do not even know them. This is to serve as a little digression to our blog post " This is what happens when you give up coffee and drink guayusa! ", because coffee is effective, but guayusa is efficient - you'll understand why in a minute.

After this article, you are guaranteed to look at the two words differently and use them more purposefully in your everyday life.


Something is always effective when it brings you closer to your goal. No more and no less. let me give you an example
You can't open your eyes, you're completely exhausted and still have to work or study for 8 hours. Then it is quite effective to allow yourself a large cup of coffee, because this will open your eyes very quickly. You're one step closer to your goal of lasting 8 hours.


Efficiency, on the other hand, means getting as close as possible to your goal with the greatest possible leverage, with the least effort and in the shortest possible time.
Let's go back to the example from before:
The coffee opens your eyes quickly, but you are guaranteed to need the next cup after one to two hours and repeat this until you have filled your 8 hours. The more efficient option would be to replace your coffee with mate tea, and it would be even more efficient to replace your mate tea with guayusa. Because Guayusa not only opens your eyes, but also strengthens your focus, your creative thoughts and your motivation, and the effect lasts between 4 and 8 hours.


Effectiveness and efficiency must therefore always be viewed in relation to one another. Is there no alternative to coffee on this planet, coffee is both effective and efficient. However, once there is a way to upgrade effectiveness, it becomes efficient.

Guayusa tea

Organic Guayusa from GUYA is original Guayusa from Ecuador. You can order our Guayusa directly from our shop and have it delivered to your home.

GUYA is Europe's first and largest Guayusa brand that offers you a large selection of Guayusa products. Our versatile Guayusa blends bring variety to your everyday life, keep you awake, focused and relaxed at the same time.

Since 2016 we have been working directly with farmers from Ecuador without intermediaries and have learned a lot about the processing of guayusa.

We look forward to your Guayusa order. 

Powder Guayusa

Buy pure guayusa tea powder. Our Guayusa powder offers you a variety of preparations without losing the organic quality.

Our PURE Guayusa Powder is original Guayusa, but particularly finely sieved to extract the powder particles . You can use the Guayusa powder in preparation of  a latte, cappuccino, espresso or for smoothies and pastries.

With the use of our Dripper , Guayusa powder can easily be used to prepare tea. The dripper's has a double-walled sieve that prevents the powder particles from getting into your tea. This way you can enjoy a delicious Guayusa tea without tea leaves in the water.


The Guayusa sets contain all our Guayusa tea flavours  as well as our tea accessories.Purchasing Guayusa in Sets is a best way to save money because  the Guayusa is in cheaper price in Sets than when sold as an individual product.

Our Guayusa comes from Ecuador and is organically grown there and traded fairly by us.

Each Guayusa set is put together differently and offers you a cheap alternative to expensive individual orders. Choose from sets with a teapot, tea glass, thermos flask, tea strainer and our 7 Guayusa varieties.


Our high-quality tea accessories made from stainless steel and special borosilicate glass have a long service life and can withstand all temperatures unconditionally! Find the right tea accessory for you in our online shop!

The glass products, as well as our stainless steel tea strainers, are suitable for any loose tea. All products can easily be cleaned in the dishwasher or under running water.

You can buy our products individually or in a combined package at a lower price.

Our tea accessories online shop also offers you a large selection of Guayusa tea which all together, as a set, make   an excellent gift.

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